Tulsa Book Review
  • All Reviews
  • Get Your Book Reviewed
    • General Submission
    • Sponsored Review
  • Events
  • Book Stores
  • Articles
    • A Bookish Blog
    • Writer to Writer
    • Book Marketing
    • What’s Cookin’?
  • Interviews
  • About Us
    • Contact
    • Our History
    • Our Star Rating System
Select Page
PR Stunts Pay Big Dividends: How TESLA and a Cowboy Author Won Our Hearts — and  Our Minds Followed

PR Stunts Pay Big Dividends: How TESLA and a Cowboy Author Won Our Hearts — and Our Minds Followed

by editor | Mar 5, 2018 | Articles, Book Marketing

By Scott Lorenz, Westwind Communications PR stunts get a bad rap because many are either ill-conceived or poorly executed. But I like them and have been involved in many successful ones. One recent PR stunt of note paid huge dividends when Elon Musk sent a TESLA into...

Advertisement

Recent Articles

  • Bay Area Book Festival #Unbound: Chat with Authors from Your Living Room
  • Bite into the Summer’s Best Grilling!
  • 10 Books Perfect for Father’s Day
  • 5 Tips for Turning an Idea into Art
  • Authors in the Saturated Marketplace

Search

×

Book Categories

Our Other Brands

Manhattan Book Review
San Francisco Book Review
Seattle Book Review
Kids’ BookBuzz

Partners

Local App Development:GoLocalApps
Websites: Sacramento Website Designer

© City Book Review 2008-2021